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UK officials ban new iPhone ad

Published by on Aug 28th, 2008, No Comments

Apple has been banned from showing a television advertisement for the 3g iPhone in the United Kingdom because it wrongly suggests the device allows use of all functions of all websites.

The ad claims “all parts of the Internet are on the iPhone,” although the device doesn’t support the Java and Flash software programs needed for functions on many Web pages, the Advertising Standards Authority said in a statement on its website yesterday.

Apple denied that the advert was misleading, arguing that it aimed to show that the iPhone could access all websites, not that all parts of every website would work with the phone’s web browser. Many mobile phones display only a significantly reduced version of most websites.

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