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Apple’s App Economy Worth More Than You’d Think? Not Really!

Published by on Aug 28th, 2009, No Comments

admob_apr09_listingIf you thought that the app store helps rake in millions for a developer, it is probably your misconception and not all (actually not sure if any) developers sitting out there are driving Ferraris because their application was a popular arrival at the app store.

As per a recent AdMob survey (with 1,117 relevant respondents) users purchasing applications at the App Store spent on average $9 per five downloads.

Apparently there’s $200 million worth of applications sold in Apple’s iPhone store every month, which makes for some $2.4 billion a year. But people love freebies and believe it or not the main thing that convinces them to spend money is actually playing with the free one at first.

The iPhone and the Android users download ten new applications a month and the iPod touch users get 18 new apps downloaded a month on average. Combining the stats for both iPhone and Android, almost half the number of people downloads the freebies. The fact of the matter is that ‘cheap is here to stay’ and a free version is how you can entice a user to download your application.

So how many of you have made money with apps … and can you tell us how much?

[via ArsTechnica]

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