Google is looking into entering into the TV business. According to The Wall Street Journal, Google Fiber, a subsidiary of Google, filed an application last week to operate and provide video service to the residents of Kansas City, Missouri in the United States chosen last March. The news follows reports that Google is currently laying down the foundation of its ultra-fast 1 GB/s broadband connection in Kansas City, leading to speculation that this new video service, which could very well compete with cable companies like Time Warner Cable, will piggyback Google Fiber. If the application is approved, the service could launch as early as next month.
The video package offering could include live TV, on-demand and online access to TV channels. A source revealed that Goolge are planning on expanding beyond Kansas City and into other markets where Verizon’s Fiber Optic Services (FIOS) is available. Controlling the pipes to TV subscribers would offer Google a new revenue stream through advertising and paid TV subscriptions.
At this stage, Google representatives have commented that no firm plans have been set.
Google’s Kansas City application coincides with another request from the company to install a satellite antenna farm near their data center in Council Buffs in the state of Iowa. The addition of the antenna farm has the potential to allow Google to receive movies and TV shows that could be bundled with a new Internet service in Kansas City that promises to be “up to 100 times faster than the average Internet connection.”
This isn’t the first time that Google’s ambitious plans for TV service have been revealed. In November last year, The Wall Street Journal also reported that Google was in talks with Disney, Time Warner and Discovery Communications about providing content for its fiber-optic based video service in Kansas City.