While the heading might seem like bad news for Apple, they and their investors are very happy with the company’s results. Apple’s quarterly results released this week beat analyst expectations and their financials are in good order.
However, of all the top players in the market, Apple has seen the slowest growth in Q2 year-on-year and has also recorded its lowest market share in three years. It needs to be noted that these figures from IDC are shipments, not units sold. That being said, Apple shipped 31.2 million units in Q2 2013, which is 13.1% of the market shipments. Samsung, on the other hand, shipped 72.4 million units for a market share of 30.4%. Samsung has seen a year-on-year growth of 43.9%, compared to 20% for Apple.
Honourable mention goes to Lenovo which moves into fourth place, taking over from Huawei with a massive 130.6% year-on-year growth in smartphone shipments. Q2 was also the second quarter in a row where smartphone shipments beat those of feature phones, comprising of 52% of the total number of phones shipped during the period.
Source: ABI Research