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Apple planning record production of the iPhone 6

Published by on Jul 23rd, 2014, No Comments

iPhone 6 production

Another day, another iPhone 6 rumour. As we draw closer and closer to the (expected) announcement date of the iPhone 6 in September, the rumours are churning out hard and fast.

This time, however, the rumour comes from a respected source in the form of the Wall Street Journal.

The Wall Street Journal has reported that Apple is planning a massive production of their next generation iPhone, the iPhone 6. And as everyone keeping an eye on iPhone developments should know, the iPhone 6 will allegedly be available in two sizes – a 4.7-inch model and a larger, 5.5-inch.

According to the report, Apple has asked their suppliers to produce between 70 – 80 million units by the end of the year on December 30th.  (more…)

Alleged iPhone 6 sapphire screen tortured with sandpaper

Published by on Jul 21st, 2014, No Comments

iPhone 6 sapphire

Every couple of weeks a new iPhone 6 rumour or headline pops up. This week, we’ve already seen another rumour about the much anticipated phone’s new, improved camera.

Another feature of the phone that has been discussed (well, speculated over) at length, is it’s rumoured sapphire crystal display.

The idea with the sapphire crystal screen, is that it is stronger and much more ‘scratch resistant’ than the current Gorilla Glass on the iPhone 5S. Theoretically, the sapphire crystal screen would be much more robust than the Gorilla Glass and one YouTuber, Marques Brownlee (or MKBHD) set out to ‘torture test’ the new, iPhone 6 screen.

Now, we have no idea where Brownlee got his hands on a prototype of the iPhone 6 screen. We can’t verify whether it’s legit or not, but nevertheless – it’s a pretty interesting video to watch.  (more…)

Apple’s new ad shows how the iPhone can help with parenting

Published by on Jun 30th, 2014, No Comments

 New Apple Ad

We’ll never know what it’s like to be a parent or how much our parents did for us until the day we become parents ourselves. What we do know, however, is that it’s not easy and that you need all the help you can get.

This is what Apple is trying to convey in their new ad for the iPhone 5S – that it can be a great parenting tool to help you help the little ones.

If you’re already in you’re twenties, chances are your parents had little or no help from technology when you were growing up and certainly no help from a smart smartphone. But nowadays, for kids growing up i the digital age, an iPhone or any other smart device, will be a common sight.

In Apple’s latest ad, entitled ‘Parenthood’, the company attempts to show us how much the iPhone can help you with your kids. (more…)

New Bentley ad entirely shot and edited on Apple devices

Published by on May 30th, 2014, No Comments

Bentley ad iPhone

While there have been many great ads over the years, and there will be many more to come, this latest offering from Bentley is quite something.

Not only is it creatively genius and aesthetically pleasing, it’s also very clever – both in the message it brings across and the way it was made.

When California-based ad agency Reza & Co. were asked by Bentley to come up with a creative ad idea to promote their new Mulsanne sedan, as well as it’s new iPad compatibility feature, the company went straight to the source.

Under the creative direction of Austin Reza, the team decided they would film and edit the entire ad by using an iPhone 5S and an iPad Air. (more…)

iPhone 6 to launch in August?

Published by on May 13th, 2014, No Comments

apple-iphone-6

With time drawing closer and closer to the release of the new iPhone 6, more and more rumours about the imminent release are also starting to spread.

The latest speculation running off the rumour mill, is that Apple will launch the iPhone 6 a month earlier than expected – in August instead of September. This will leave the company with less than 3 months to finish up the much anticipated new model.

The news was first reported by Taiwanese newspaper, the Economic News Daily. The newspaper cited anonymous sources that claim the release will be sooner than expected.  (more…)

Could this be what the iPhone 6 will look like?

Published by on Apr 9th, 2014, No Comments

APL

With the build up to the official debut of the new iPhone 6 growing stronger and more intense everyday, it’s no surprise that Apple fans, designers and tech sites and journalists will come up with their own idea of the iPhone 6.

Imaginations have run wild over the past few months, with dozens of people submitting their interpretation (or rather, expectation) of the iPhone 6 to various websites.

A couple of weeks ago, we showed you designer Sam Beckett’s vision of an iPhone Air. While Beckett’s version of the ‘new’ iPhone went viral, many more followed suit and came up with their own ideas.

The latest mock-up to hit the interwebs, is this one by popular technology website, Macrumors.  (more…)

Report: Apple to start manufacturing iPhone 6 screens in May

Published by on Apr 2nd, 2014, No Comments

iPhone 6 Screens

With the build up to the release of the new iPhone 6, more an more information is beng leaked about how far into production the phone actually is, and of course, when we can finally expect it to be launched.

Another tidbit of information joining the iPhone 6 build-up, is the reported production time for the phone’s screens. As we already know, the iPhone 6 will be available in two sizes; a 4.7-inch screen and a 5.5-inch screen.

According to reports by Reuters, suppliers are to start manufacturing the new iPhone screens next month, in May. Reuters claim that this information was obtained by supply chain stores who (obviously) requested to stay anonymous. (more…)

Pretty cool: an ‘iPhone Air’ concept

Published by on Mar 12th, 2014, No Comments

iPhone Air

For as long as Apple promises new iPhones, people from all across the globe will let their imaginations run and come up with their own iPhone concepts.

Some are great and very inspiring, while others are far fetched and well, downright ugly.

However, this new concept from designer Sam Beckett, falls under the ‘great and inspiring category.

Beckett’s concept is for a proposed iPhone Air. Now, there have been no official reports or claims of a possible iPhone Air in the pipeline, but considering the fact that Apple has launched an iPad Air along with it’s MacBook Air, the idea is not as far fetched.  (more…)

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