Every year in September Apple has its music focussed event which normally focusses on new iPods, but occasionally Apple also releases interesting new devices as well…

Now if we look at the invite for the event its a guitar with a Apple shaped hole behind the strings, so clearly Apple is sticking to the music theme this year. But this might also hint towards Apple’s iLife suite which has the Garageband app. Its been 18 months since iLife ’09 was released. The typical release date for past releases of iLife was in January at the Macworld conference, but since Apple does not go to Macworld anymore, an announcement for a new version of iLife might be very possible.

Captain Obvious will also tell you that new iPods are on the way. Updates to the current iPod might look something like this I reckon:

iPod Classic: All evidence suggests that the hard drive based iPod is on the way out. With all of Apple’s focus on touch based interfaces, it would be very strange of Apple to keep selling the Classic. But there is a sizable number of people out there with massive music libraries that want it all in their pockets. So if Apple drops the iPod Classic, expect some outcry.

iPod Nano: There are currently pictures out there from case suppliers that suggest that Apple might be changing the Nano a lot. Expect a small clip like device, almost like the second generation iPod Shuffle. Bizarrely this device will use a 3 inch touch screen.

I am somewhat skeptical of this, and I guess I would have to see how one would pull off a touch based interface on such a small screen that actually works well. I am instead hoping for a smaller sized iPod Touch shaped device.

iPod Touch: My opinion is that the iPod touch and Classic would be fused into one product. I reckon the iPod touch might change its name to simply “iPod”. Looking at the iPhone 4 its easy enough to predict what we might see. Expect higher resolution Retina displays, front facing cameras for using Facetime calls and a more iPhone like design scheme that uses matte steel and black steel.

iPod Shuffle: In the past year, the Shuffle was the dud of the iPod lineup. Without a decent control scheme, I expect Apple to shift to another design. Or alternatively, if the rumors of a much smaller iPod Nano is to believed, it might be entirely possible that the Shuffle can be scrapped altogether.

One more thing: New AppleTV (or iTV). I expect a more simplified version of Apple TV to arrive soon. Current rumors suggest an iOS based interface, smaller on board storage and an much lower price. I have no idea how they would implement iOS on a screen without a decent control scheme though. Maybe a Wiimote like pointer?

The big what if for me: When is iPad users getting iOS4? Apple told us that we can expect it Fall 2010. Well – its that time Apple. Problem is that there has been no public beta of 4.1 for iPad. Therefore I expect at least the announcement of the iPad iOS Beta program to start. Call it iOS 4.1, iOS 4.2, heck, call iPadFixed, just give us some feedback Apple. But I don’t want to get off on a rant here – you can read my current issues with the iPad here.

But its only a day until we will know how wrong I am…

For the last month my iPad has changed my computing patterns quite a bit – my Macbook Pro has been staying at home on most trips, which I did not really believe would happen. However, not all is great with the iPad. While Apple might sketch a very rosy picture, there is a few shortcomings which I believe should not have been there in the first place.

1)      Multitasking

This is my major hangup with the iPad – in fact I think its pretty silly of Apple to release the iPad without it. While everyone was clamouring for multitasking on the iPhone, I have to say that I realised later that it wasn’t something that I used all that much. Sure, its nice to have, but it was not really such a big deal (except maybe for navigation apps). But on the iPad it’s a necessity. Having to exit out of an app to go copy something from another app is getting old mighty quick.

2)      Improved Notifications

Apple’s current notification method is pretty sucky. The whole idea where my notifications are static on screen is tired. Android’s implementation is much more slick – the pull down tray from the top of the screen is much better. On a device like the iPad where a multitude of apps might be wanting to notify me, a proper notification scheme is needed. All that screen real estate and all I get is little popups and badges on icons?

3)      Folders

One of the greatest parts of the iPad is the big bright screen – it is still better than just about any tablet PC on the market today. On the iPhone the cramped screen creates a necessity where screen icons need to be easy to touch, and therefore a typical user can browse through many pages of icons. On the iPad it gives the impression of an unfinished product – we need folders so that we arrange the icons. Frankly, this should have arrived on the iPad.

4)      A revised Universal App policy

So far the apps available for the iPad has slowly improved, with most of the apps focussing on rewriting of existing iPhone apps, with next to no additional functionality. The worst part is that some developers have the odacity to simply slap “HD” at the end of the title, and asking double the price. I am pretty sure that a large percentage of the iPad user base is iPhone users as well – therefore people who would prefer to have universal apps that run on both platforms, but most importantly, carry a one time cost. Now many apps have done the right thing and made their apps universal, but I believe Apple should insist apps be made universal if they do not improve on the iPhone version. A good example is Beejive. I paid $10 for it on iPhone, now I have to pay $10 for the iPad version? Please.

5)      An improved App Store interface

Currently the iPad Appstore is not really logically arranged. Instead of following the tried and tested iPhone formula where top selling apps bubble to the top. On the iPad it takes a few clicks to see the top selling apps of a certain category. Small thing, but irritating nonetheless.

6)      Wireless Sync

I was never one of those people that did not like iTunes – I liked its organization of my music library and its reasonably simple, no drills interface. But over time it has become quite a pig – while the interface has remained quite similar, Apple had to make it compatible with its ever increasing range of iDevices, and the result is its current overweight self. Even the name iTunes is misnomer – its not like playing music is the only thing it does. iHub might be more apt, with it becoming the center of your digital entertainment. But problem number one is that devices like the iPad need iTunes just to activate. And then it needs to be plugged into iTunes just to do a music sync. With the iPad’s large battery and fast wireless N networking, why cant it do it without a cable? The iPad should move away from relying on your computer just to switch on.

7)      Printing

At present this is non-existant on the iPad. If you want to print something with the iPad, you need to send the file to a computer, and print it from there. Again, the iPad relies on your computer. This should be built into iPad, and I am sure Apple can figure out a way to handle the mess of printer drivers. In fact, if there is one area of computing that I think most people agree is still terrible, its printers. Im not asking for iPrinter, the driver and setup method must be universally refreshed. (Getting off the point here, I know.)

8)      A file structure

Now I know many people will say that this goes against the very simplicity that makes the iPhone/iPad successful. But at present, iTunes’s file syncing is a very poorly implemented solution. At the very least, Apple should allow me to sync file structures and folders between my PC and the iPad. Why must I manually choose which files I want to send to my iPad? I have enough space on there – let me sync them all please. Also, the current API of opening a file in another app is a welcome change, but more apps need to use it.

9)      Improved iPhone app rendering

At present iPhone apps on the iPad look very bad. If Apple can make older low res iPhone apps render next to perfectly on the iPhone’s retina display, surely they can make the same effort on the iPad. Especially with the app updates now all addressing the Retina display, images, buttons and text should all look better on the iPad’s display as well right?

10)   More transparency on Software Updates

First off, I know Apple and “transparency” cannot really be mentioned in the same sentence. But with the iPad, Apple has a responsibility to improve on all these aspects, and quickly. The iPad should have arrived with iOS4 out of the box – and the current “Fall 2010” timeline is not really specific. Apple is hosting a music related event on the first of September, so we can only predict what we might see then. Hopefully iOS will be available then.

You will notice that most of my issues can be fixed with a software update – that because I believe the iPad hardware is pretty close to perfect. Sure, it can stand to lose a few grams, and it might be better with a SD card reader built in, but all in all I think the form factor is pretty perfect.

Not that its all bad news – I honestly believe that these “slimmed down” computers are the way forward, and that our general computing pattern will change in the future. I am on the fence whether people will prefer smartphones or tablet devices, but my first instinct tells me that smartphones will win the battle, but the iPad might be prefered by many people who don’t want to tinker with small touch screens.

What I do agree with however is Steve Jobs’s analogy of how our computing patterns might follow the way we use cars. Instead of everyone driving trucks (lets just call them big, tough vehicles), people have started shifting towards smaller, more focussed vehicles like cars. The typical user does not do any computationally intensive tasks on their computers anymore – our usage of computers have shifted towards web-browsing based scenarios completely. The upcoming release of Google’s Chrome OS is typical of this – why use a full operating system when our usage is primarily concerned with web platforms?

And that is why the iPad is doing so well at the moment – we have changed our entire computing pattern, and the iPad is the ideal machine for that. Now bring on the competition please. HP – I am looking at you.

As previously mentioned, the recent Saudi insistence on gaining access to the Blackberry Messenger servers have indeed opened up a can of worms for RIM. Long the secure benchmark in the mobile communication world, Blackberrys are being targeted by many officials in the North African and Middle East areas, and as such is under threat to be shut down if RIM does not comply.

India is the latest country to want access to the encrypted BB communication systems – but they perhaps have a good reason to do so. Remember those attacks on Mumbai in 2008? Those terrorists used Blackberry’s as their primary communication method. Why? Because its encrypted… and cannot be seen by governments.

On Thursday the Indian government will make a deadline avaiable to RIM to comply with, otherwise they also threaten to shut down service to BB phones. For a long time Blackberry’s biggest selling point was the secure communication it granted to executives, but now that advantage is quickly coming to a close. In fact in the past month the German government has banned the use of BB with its politicians and civil servants, and the European Union Commission moved to Apple iPhone and HTC smartphones.

Reuters makes a good point in the fact that China and India are the world’s largest mobile phone markets, and if BB is shutdown in these countries, it can pose a significant threat to RIM.

You might have heard that RIM eventually opened up their communications to the UAE – so it is possible that a similiar situation will occur in India, a country with over 600 million cellular subscibers.

This morning MyBroadband had an interesting  article about the sales of iPhone vs Blackberry in SA. Despite the success of iPhone worldwide, somehow the handset has reached less than 1% of the SA mobile market. While this low figure is probably more to do with the SA mobile demography, I thought I might look a bit more into it. A user called Filip Chudzinski over at iFun put together a infographic chart with the worldwide cost of unlocked iPhone 4s. Unfortunately SA was not on that chart, so I decided to add SA to it as well, seeing as our iPhones are unlocked as well.

But first off, you might ask how am I able to “project” iPhone 4 prices? Well, this is the current price of the iPhone 3GS in SA. Since the iPhone 3G was launched in SA, the price of the iPhone has not dropped in SA. In fact, it has gotten more expensive. Now we can say this is because of exchange rate, but the Rand is a bit stronger these days, but iStore stills charges a price of R8699 for 16GB or R9999 for 32GB. So, if we assume the iPhone price stays the same with the release of iPhone 4, here is a comparison of worldwide unlocked iPhones. Please note this does not include phone which are network locked, like in the US with AT&T.

It looks pretty grim right? With iPhone 4 there is bound to be some competition however – it is not only Vodacom who is carrying it this time around, lets hope MTN can somehow drop the price somewhat. On the other hand, with the 3GS, the price was suddenly a thousand rand more per model than the 3G.

But lets stay optimistic, competition can be a great thing after all…

Sources:

iClarified (Creative Commons)

iStore iPhone Tariffs

Euro to Rand pricing on 2 August 2010

If you play around with the Apple iPad at the moment it becomes pretty clear that the apps dont follow some type of guidelines on usability. Sure, the button sizes are correct, but some apps have very strange operating methods. For example, the Guiness Book of Records uses a different paging techniques than say, Wired’s page flipping method. At present, image link areas are also too large or small in some apps. This leads to some usability issues with current range of apps. It reminds me somewhat of the early days of CD-ROM – every app had a more creative, but not necessarily better way to navigate or operate.

With the iPhone, the screensize limited new or unique gesture methods. But with the iPad’s bigger screen developers are free to play around with new gestures, like three or four fingers swipes. While this is fine, there needs to be some user conventions that will hopefully happen over time.Just watching someone who is used to the iPhone will show this pretty quickly – you often see them repeating gestures with small adjustments in either speed, motion, etc. As Nielsen mentions:

“iPad apps are inconsistent and have low feature discoverability, with frequent user errors due to accidental gestures. An overly strong print metaphor and weird interaction styles cause further usability problems.”

This does not necessarily mean there is a problem with the platform, instead developers need to focus on certain aspects to ensure that their apps perform well on the iPad:

Even our limited initial user studies provide directions for making iPad designs more usable:
• Add dimensionality and better define individual interactive areas to increase discoverability through perceived affordances of what users can do where.
• To achieve these interactive benefits, loosen up the etched-glass aesthetic. Going beyond the flatland of iPad’s first-generation apps might create slightly less attractive screens, but designers can retain most of the good looks by making the GUI cues more subtle than the heavy-handed visuals used in the Macintosh-to-Windows-7 progression of GUI styles.
• Abandon the hope of value-add through weirdness. Better to use consistent interaction techniques that empower users to focus on your content instead of wondering how to get it.
• Support standard navigation, including a Back feature, search, clickable headlines, and a homepage for most apps.

If you want to go read the full 93 page usability report, you can find it here. This is a truly valuable resource if you are currently experimenting with touch interfaces.

Thanks to Albert for the pointer…

Apple just announced its new Magic Trackpad. Looks like a very nice little buddy for your Apple keyboard. But, as it is with these things, the proof is in the pudding. I will have to try it out.

Looks like the next logical move in Apple’s “everything touch” strategy. Curiously absent: Touchscreen Macs. New iMacs maybe? Stay tuned.

Update: New iMacs and Mac Pro also released. The iMacs are all upgraded to the Core i range, starting from the Core i3 upto Core i7. No touchscreens though. Mac Pro is now upgraded to the Intel hexacore processors, giving you up to 12 cores if you feel you need that kind of power. With hyperthreading, that results in 24 threads at once. Nifty.

Apple 27 inch Cinema Display

Apple also announced its new 27 inch Cinema Display. With a 2560 x 1440 IPS panel, this is clearly for the professional or very well heeled crowd, at $999. Keep in mind the display also comes with USB hub, built in iSight camera and a Magsafe charger for your Macbook. Think of it as a very expensive docking station with a beautiful display attached.

Just about any techie would tell you that the slowest part in a modern computer is still the harddrive. In fact, 90% of the time you wait for your computer is because that little needle is busy reading sectors from a very fast spinning disk (not counting waiting for Seacom delays…). True, hard drives have become very quick over the years, but the other components in a computer has just progressed at exponentially faster pace.

Its for this very reason why you might have the latest Core i7 machine with large amounts of RAM, but still can go make a cup of coffee in the time it takes to boot up. Luckily solid state storage has come along – this does away with the moving platter inside a hard drive and instead replaces it with chips that do away with access times (the average time the needle takes to find that little bit of data) and also makes the drive silent and uses less electricity. Sounds like a terrific solution, except for price. Whereas a 500GB 7200rpm hard disk drive costs R800 today, a similiar size SSD costs around R15000. No, that is not a typo. So people who wanted the speed of SSD were forced to buy smaller capacities – 64GB currently goes for about R1800 for a decent Corsair SSD.

And this exactly what makes the Seagate Momentus XT so special. Seagate refers to it as a “hybrid hard drive”. The XT has a 500GB traditional HDD merged with a fast 4GB SSD chip. Now 4GB might not sound like much, but you do not have to manually choose which files to drop on this SSD portion. As you use the drive, it keeps track of what files are used often, and stores these files in the SSD. These typically include files that are used by the OS often, your most used apps, etc. The Momentus XT is not only a laptop drive – in fact, it will beat most standard desktop hard drives as well. In many benchmarks it beats the WD 10,000 rpm Velociraptor drives… Its also operating system independent, so you can go ahead and use it with Windows, Mac or even Linux. The adaptive memory just keeps on doing its thing.

Now you might think 4GB SSD is not enough – but here is some of the changes I noticed using this drive. Just for some background – I installed this drive into a late 2009 Apple Macbook Pro 13inch, with a Core 2 Duo 2.53GHz processor and 4GB of RAM. It used to have a Seagate Momentus 7200.3 320GB 7200rpm drive installed, which was pretty quick already. Here is the boot times of a full Mac OS X install. Take note this not a clean fresh install, but instead a install that is made from time machine restore for both the old and new drives. In fact, I havent reinstalled or reformatted my machine in more than 2 years. Time Machine just does such a good job of that, another thing where I really do believe Mac is still better than Windows. This install is full of apps I run often, but also small utility apps that I like to use every now and then. All in all a pretty representitive Mac install. You can expect the same performance improvements on Windows as well.

Both the old and new image is defragmented and then left for about 10 minutes so that the adaptive memory does its thing.

These speeds are carried over to shutdown speeds as well. Again, once the adaptive memory gets used to the shutdown procedure, speed increases as well. Very impressive.

So how does it affect everyday apps? Just everyday apps like Firefox load in half the time (and this does not include timing from cached apps in memory, this is after reboots). Larger apps like Photoshop get even better performance. iTunes gets zippier as well. Here is some timings I did with the drive. iTunes load time for a 60GB library. (Take note this is timed after a reboot every time).

Here is the startup times for Photoshop. This is a standard install without any plugins. Again, this is a startup after a boot every time.

I did not time everything, but here are some things that improve as well:

• You know that little wait while you type into the Spotlight search box? Thats gone.
• Virtual Machines are faster as well. I know an average VM is much larger than 4GB, but over times these do become faster. I guess that adaptive memory looks for files within the VMs as well.
• Everything is snappier. The stuff you do most often on the computer just happens so much faster. Makes me only wish for the day when SSDs will be cheaper.

I did notice that the drive is a little more noisy than the previous drive, but I can only hear it it if I put my ear right against my laptop. Other than that I did not find any other negatives when using the drive on a day to day basis.

Just a tip to Mac users who would like to install one – do not use  a tool like SuperDuper, rather do a Time Machine backup, and then restore the image during the install process of Mac OSX. For some reason the drive doesnt cooperate with those image cloning tools. This goes the same to Windows users, do not use DriveImage XML. Do a reinstall, I know its quite a process, but the performance boost is well worth it.

The best part of the Momentus XT is that it costs only slightly more than a standard 7200rpm notebook drive. I payed R1200 for the 500GB model. And the performance in real life use is much faster. While it wont quite reach the speed of a fast SSD, it is a fraction of the price. And that makes it a very good deal. So you might want to know if it makes more sense to rather spend your money on a full on SSD or even more RAM. Suppose you have a machine with a normal 250GB 5400rpm drive and 2GB of RAM. Here is a pretty handy chart to put hybrid hard drives into perspective:

So if you want large capacity plus fast performance, it seems like a hybrid hard drive might be the ideal middle ground before SSDs become affordable. I am willing to bet that Seagate will spread this hybrid technology to its other hard drives as well. I think the sweetspot will be a desktop drive with 8GB or 16GB of SSD memory. Hopefully in a few years we will laugh at this as SSD have finally become comparable in price with hard drives… Bring on the speed.

The Seagate Momentus XT reached South African shores last week, its currently only at suppliers, but should reach stores soon.

Highly recommended.

Via: MBA Online

I recently got contacted by the folks at ALK – they wanted to show off their new CoPilot Live product for South Africa. In case you dont know, CoPilot is available on iPhone, Android and Windows Mobile. I have been using the iPhone version for the past week, and yes, I am very impressed.

Key Features

I have used alternative solutions by other vendors on the iPhone, and over time certain things started to irritate me. It has gotten so bad, that in most cases I just fire up Google Maps instead of actual GPS apps. Their database is up to date, and their routing is good as well. But of course, Google Maps does not actually navigate you to the your destination, with a convulatuted next, next, next type of interaction which is downright dangerous to use in a car. (Maybe one day they will grace South Africa (or even the iPhone) with that feature.

So lets get round to CoPilot Live 8. The install is easy enough – it is on iPhone after all. Standard Appstore solution. At 100MB+ you do want to download it through wifi however.

First off, the interface is slick and easy to use. Buttons are large, and easy to interpret, which is necessary when using a GPS in your car. Most things can be understood at just glance, which I appreciate. It’s pretty clear when you open it that it is a ported interface (it is almost exactly the same as on the Android and Windows Mobile), which I normally dont like. But after playing around with it, I realized that it works very well, despite not following the typical iPhone app look. Integration with the iPhone keyboard is perfect, which is more than I can say for NDrive. The level of detail on the maps is also great – in fact much better than with my Garmin with the latest mapset. The maps move along at a good pace – and there is a very cool feature where the top of the screen is changed to indicate where the current lanes you are driving down is heading. Orientation switch between landscape and portrait is quick and without bugs.

Voice instructions are clear and loud enough (on the 3GS at least). Routing was very good, and seems to be very similiar to my Garmin dedicated device. Talking about Garmin – they bring out new mapsets, and still havent included my security village’s road, which is by no means new. With CoPilot, it is there, with all the streetnames. And here I thought dedicated devices like Garmin have always been the best.  Small issues include the strength of the GPS signal, but this is a iPhone issue, not the software. On cloudy days, it did take a while to grab the signal, but just leaving it under the windscreen seemed to do the trick.

The performance on the iPhone 3GS was very good, but it was a lot slower on the 3G, and I did get some warnings on the 3G about memory shortages. But it did not crash once, which is good. Battery life was also better than I expected, and a hell of a lot better than using Google Maps which has to continually download map tiles as you go along. A small thing I also appreciate is the integration with the iPod – and creating quick playlists were a breeze. Also, while playing music, it didnt stutter once while giving directions, and the music were slightly turned down while talking, and than smoothly increased back up to the previous volume. I really appreciate that.

Even if the interface of a GPS app is good, it comes down to routing ability. And this is where CoPilot really shines. It has calulated all my routes perfectly, and never once give me an error, or a situation where I had to second guess it. And just for that I really like CoPilot. I wouldnt hesitate recommending this to people who are still not happy to use GPS’s. In fact, I have stopped using my Garmin in the last few weeks.

One criticism I have is that the South African version of CoPilot is expensive – CoPilot makes versions of CoPilot for many parts of the world, and currently the only version that is more expensive than the SA one is a version for the entire Europe. Meanwhile, the entire US mapset costs $19.99 at the moment. What makes this even more unfair is that the SA one doesnt support many of CoPilot’s “live” features, such as traffic reports. Now I realize there isnt infrastructure in place for this in SA, but still, the price seems to target international travellers visiting SA for the World Cup. Maybe the map providers in SA ask very high prices, but I think the price should drop a lot. At least we do get weather, and you can easily ask for current location or just about anywhere:

Overall I am very impressed by CoPilot Live – it is clear that they have put more attention to detail in their product – it runs smoothly, and works well around the iPhone’s application framework shortcomings. I am actually very interested to see what how they will implement the GPS framework of iPhone OS 4.0 in the future.

Rating: 4 out of 5 (drop the price and I will give it a 5)

Pros:


Works well – nice speed, reliable
Routing works well
Very detailed mapset
Interface is excellent – good example of how porting is not always a bad thing

Cons:
Pricey for the SA version
Performance on the 3G is significantly slower than the 3GS

This is a big deal folks. In terms of market capitalization, Apple has just shot past Microsoft. For many, many years Microsoft was untouchable, but unfortunately their growth in terms of share price has been dwindling recently. Apple on the other hand, has had a impressive growth spurt in the last few years, starting with the iPod, and now their big money maker, the iPhone.

What makes this even more impressive is that in the mid nineties, Apple were just about ready to close up shop. With a bunch of corporate shake ups and poor leadership on the board, many expected the company to just give up. Luckily Apple somehow go hold of its ousted leader, Steve Jobs, and put him back in charge as interim CEO, or in Apple speak, the iCEO. Before this, Dell CEO, Michael Dell famously pronounced that the right thing to do for Apple is to close shop, and give back the money to the shareholders. Imagine you were one of the shareholders then – things are definitely looking up today. This because Steve Jobs shaked up Apple’s structure and brought back its culture, something that was always Apple’s biggest asset.

What he did is basically scrap unnecessary product lines and refine existing products to just a few choices. It is still very much evident today with the Apple range of products. Despite thinking that people want infinite choice, Apple proves that people do not want to be bombarded with different products.

Now one should not dismiss Microsoft in this – this is after all percepted value of a company based on shares. Apple only has around 10 percent of the US market, while Microsoft is still very profitable, despite these profits primarily coming from its operating systems and productivity software, but then again they sink a lot of money in to other divisions like Xbox and Windows phone, which is yet to turn signaificant profits, if any at all.

What it comes down to is that investors are not always the best people to value a company – Microsoft is still the dominant player in the corporate market, where scale, not pure profit per sale is what is more important (just go look at the profits in building an iPad). Whatever you might read into this, we still live in a Windows world.

I dont believe Microsoft to take back their place in the next few weeks – Apple has an exciting month lined up. On June 7th they are releasing their next generation iPhone (which has been leaked it seems, and it looks great) and also roll out the next release of it iPhone operating system, which will roll out to eager iPhone 3G and 3GS users. This software update also addresses one of the last major criticisms of the iPhone platform with multitasking, although only for the 3GS model (and of course the upcoming one).

I think the battle is still coming.
PS: If you want some history on Apple, go read iCon: Steve Jobs, The Greatest Second Act in the History of Business, a great book by Jefferey S. Young. Another great book is Inside Steve’s Brain, by Leander Kahney (he is the guy behind the Cult of Mac website).