2009 has been a year of change in South Africa and Google has shown that people having been using Google Search to keep abreast of the most interesting news and trends as well as their favourite websites. As part of its year-end Zeitgeist trends results, which monitors search trends around the world, Google has released results of what South Africans have been searching for this year in the categories of politics, sport, celebrities and recession related queries.
In the political arena, some of the most popular searches included firebrand ANC Youth League President, Julius Malema, who pipped Helen Zille of the Democratic Alliance and Mvume Dandala of COPE as the third most searched for politician. Despite having a high volume of searches to his name, the Youth League president had to make way for his seniors, Jacob Zuma and Nelson Mandela who demonstrated their staying power by leading the rankings.
Former Springbok Joost van de Westhuizen had us all scrambling for our keyboards and heading for the Google search box when he released his biography. Joost’s relatively late entry into the gossip columns meant he was no match for perennial celebrity, DJ Sbu from youth radio station YFM who led the ‘most for searched for celebrity’ category. He was followed by socialite Khanyisile Mbau. Benoni-girl done good, Charlize Theron, was not to be outdone coming a close third in the rankings. (more…)
There were so many rumors of a business amalgamation between the two Internet giants, rumors which we thought would materialize some day — and yesterday the deal became official. Microsoft and Yahoo have in reality joined forces in a search deal for a future endeavor that could finally challenge the mighty Google Search.

As per the new agreement, Microsoft will power the Yahoo search engine and Yahoo will be the exclusive worldwide relationship sales force for both the companies. The search experience is sure to get enhanced for users and advertisers as there will be more innovation in search, better value for advertisers and real consumer choice for a market currently dominated by a single company — Google.
Here is what Yahoo! Chief Executive Officer Carol Bartz had to say about the venture:
“This agreement comes with boatloads of value for Yahoo!, our users, and the industry and I believe it establishes the foundation for a new era of Internet innovation and development.”
The only problem is that the back-end infrastructure required to power the two companies’ operations will have to be revamped and the data centre requirements will have to be re-thought.
Do you think anything will change in the search business? Will Bing get even more exposure now? Is Google scared?
[via DeviceMag]