YouTube Begins Testing Redesign

The next web has reported that YouTube has begun testing some interesting redesigns that in addition to the updated overall look of the video sharing site, will be highlighting Google+ content. Typical of Google, who tend to conduct testing with a very small sample, the new redesign hasn’t yet rolled out to all users. There will also be an emphasis on user subscriptions which will keep users returning to specific channels and keep users watching while retaining viewer loyalty.
The YouTube redesign highlights include:

  • A slight colour scheme tweak with a new gray background.
  • YouTube‘s favicon will also be replaced with an updated version.
  • All homepage content will be displayed in a single column allowing a focus on larger preview images for videos.
  • Improved Google+ integration will show off YouTube content your Circles have shared to Google+, letting you surf user-recommended videos from people you have something in common with and know.
  • New left-column dashboard sorts your Subscriptions and more into easily-clickable sections.

The screen shots below showcase some of the new redesign features: